Willingness to Pay (WTP) for a Brand Name Drug in Sâo Paulo, Brazil
نویسندگان
چکیده
منابع مشابه
Brand equity and willingness to pay for condoms in zimbabwe
BACKGROUND Zimbabwe suffers from one of the greatest burdens of HIV/AIDS in the world that has been compounded by social and economic instability in the past decade. However, from 2001 to 2009 HIV prevalence among 15-49 year olds declined from 26% to approximately 14%. Behavior change and condom use may in part explain this decline.PSI-Zimbabwe socially markets the Protector Plus (P+) branded l...
متن کاملSustainability and Competitiveness of Agriculture in Mountain Areas: A Willingness to Pay (WTP) Approach
One of the most evident elements of the agricultural crisis is farm abandonment in many marginal rural areas, such as mountains. Some traits of mountain agriculture such as remoteness, low productivity, extreme weather and small farm size, can limit the adaptation and the competitiveness of this branch. The analysis aims to assess the consumers’ Willingness to Pay (WTP) for permanence of the up...
متن کاملWillingness to pay for contract health care services in dairy animals: a payment card study
A study was undertaken in southern peninsular state of India, the Tamil Nadu State, to assess the farmers’ “Willingness to pay” (WTP) for receiving annual health care services to their dairy animals. The districts of the state were categorized as “Livestock developed” (LD) and “Livestock under developed” (LUD) based on initial base line developed. Contingent valuation (CV) approach was used to ...
متن کاملWillingness to pay for drug rehabilitation: implications for cost recovery.
OBJECTIVES This study estimates the value that clients place on methadone maintenance and how this value varies with the effectiveness of treatment and availability of case management. We provide the first estimate of the price elasticity of the demand for drug treatment. METHODS We interviewed 241 heroin users who had been referred to, but had not yet entered, methadone maintenance treatment...
متن کاملEstimating Cost of Road Traffic Injuries in Iran Using Willingness to Pay (WTP) Method
We aimed to use the willingness to pay (WTP) method to calculate the cost of traffic injuries in Iran in 2013. We conducted a cross-sectional questionnaire-based study of 846 randomly selected road users. WTP data was collected for four scenarios for vehicle occupants, pedestrians, vehicle drivers, and motorcyclists. Final analysis was carried out using Weibull and maximum likelihood method. Me...
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ژورنال
عنوان ژورنال: Value in Health
سال: 2013
ISSN: 1098-3015
DOI: 10.1016/j.jval.2013.08.098